Adwords listing

How to get listed on the top?

[genny]

Hi,

I want go for adwords and want my site to be listed at the top and not in the right panel.How do i go for it?

[skibum]

Bid high and write great copy. The ads that rise to the top are those that make Google the most money. The ad with the highest ad rank (bid price * click-through rate) rises to the top. In most cases, the ad position is always in flux so there really is no way to occupy one of the top spots 100% of the time.

[robertskelton]

It takes time. After the required number of clicks or impressions, if your CTR is great, you can get up there.

It's extremely hard to get to the very top from #3 or worse in the right column - so starting at #1 or #2 in the right column is very important.

Rob

[genny]

Thanks for the reply.But how do i ensure that my site comes to first or second position in the right panel.

[ams_david]

Thanks for the reply.But how do i ensure that my site comes to first or second position in the right panel.

Perhaps you'd prefer a simpler reply: How do you ensure your site comes 1st or 2nd in adwords? YOU DON'T.

Welcome to the competitive arena that is Adwords :)

[robertskelton]

Keep changing your bid until it appears at the position you desire.

(then monitor daily).

[grigoroo]

It certainly is an art, a surreal one. I have one Ad Group where I made it to the top with a relatively modest bid, but CTR of 5%. My CTR went to 10%+ when it hit the top! What's perplexing is that another several similar Ad Groups are coming in around 1% with ad text that's identical except for the substitution of the corresponding keywords. Beats me, and annoys me too because the other keywords get 10x the impressions.