Is there a reason behind why ads are not showing?

[tsinoy]

I have a couple of keywords that had some impressions few days ago, now for several days they just stand still in Normal and had no impressions whatsoever, all the rest of my keywords in the same campaign seems to be running fine, I know I'm not out of budget since my daily budget is at around $11K which in reality only used up to less than $100/day.

Any ideas, what I should do? when I search on the keyword there's only 1 ad for it... and mine is obviously not showing.

[eWhisper]

Have you tried the ad diagnostic tool yet?

[tsinoy]

I tried ad diagnostics tool.

This is the message...

Ad not shown ¦ Reason: We are unable to show your ad due to an overriding Ad Group setting.

I can't figure out what is overriding my Ad Group setting.

[eWhisper]

We are unable to show your ad due to an overriding Ad Group setting.

This is a new one to me - never heard of that reason before.

I'd suggest writing to AdWords support to find out what that means. I'd be interested in hearing an answer to this.

[tsinoy]

I think it might be a new policy they are testing, one of my keywords is a brand name and I tried adding this to the ad heading and it turn out to be a trademarked word.

Probably they might be adding a trademark policy to keyword lists soon or at list they won't show em.

[tsinoy]

oh yeah.. since I always use {keyword:blah blah} for my heading.