Capitalizing entire word?

Will they approve it?

[zeus661]

If an item is spelled with all capital letters will google approve it? Or only allow you to capitalize the first letter?

Example WIDGETS

[bakedjake]

Is it a word or an acronym? If it's a word, then no.

[zeus661]

Since there are some the are only 3 or 4 letters they may be acronyms. On the web page this company capitalizes all of it and they don't do that for everything they sell. What I did was provide G a link to those pages in the exception box. Will see what happens.

[mike_ppc]

Best thing is try!

Google has its guidelines and policies, but you never know! Practice is 100 times better than theory!

There is another thread about the word MAC (not apple), so the subject is "live".

Please keep us posted with the result. Others might be also very interested.

[AdWordsAdvisor]

If an item is spelled with all capital letters will google approve it? Or only allow you to capitalize the first letter?

Zeus661, typically industry standard acronyms will be OK, as will words which are trademarked in all upper case.

One thing our review team looks for is how the word is used on the linked-to site. If the word appears in all-caps wherever it is used on the site, you'll probably be OK.

And as always, if you are disapproved - and you feel that the judgment is in error - then reply to the disapproval email you've been sent, and make your case.

Remember, it is to everyone's advantage to have your ads running - so long as the goal of clarity and consistency for our users has been met.

Please keep us posted with the result. Others might be also very interested.

Agreed! I'd like to hear the results myself.

AWA

[MarkHutch]

And as always, if you are disapproved - and you feel that the judgment is in error - then reply to the disapproval email you've been sent, and make your case.

This really works. I've had two negative reviews reversed this way. Each one within eight hours.

Mark

[bakedjake]

Yeah, me too. Typically the Adwords folks are very responsive about editorial decisions involving acronyms, and tend to take the perspective that the customer knows his business.

They're good at being smart about the letter of the law vs. the spirit of the law.

[patient2all]

I run into this a lot and as long as you make a compelling case that the term is generally spelled as all capital, they give it to me. I point out that it would look "silly and odd" were it to appear in lower case.

patient2all