Welcome to WebmasterWorld Guest from 54.158.248.112

Forum Moderators: buckworks & eWhisper & skibum

Google Removes Ads from Tourist Destination Searches

No Ads on pages that include Google Travel Guides

     
7:44 am on Apr 21, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:July 7, 2003
posts:780
votes: 105


Google is no longer displaying any ads for searches for major tourist destinations, e.g. Venice, Santorini, Tenerife etc.
These are pages that include Google's travel guide knowledge graph, so a knowledge graph that includes no external citation source, and therefore no non-Google links.

In the past, there were so many ads displayed above the organic search results for these keywords, that there were often no organic results above the fold. I know from experience just how expensive these terms are to bid on, so Google have made a choice which does affect their bottom line.

<snip>

[edited by: goodroi at 11:25 am (utc) on Apr 21, 2018]
[edit reason] TOS #24 [/edit]

3:48 am on Apr 22, 2018 (gmt 0)

Moderator from US 

WebmasterWorld Administrator keyplyr is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Sept 26, 2001
posts:12127
votes: 775


I'm also no longer seeing ads on large city names. Of course the top is still usually Wikipedia, but then Google's travel guide photos & tips.

This and a few other recent developments clearly illustrates that Google now sees websites, and those that advertise, as competitors.
10:37 am on Apr 22, 2018 (gmt 0)

Preferred Member

Top Contributors Of The Month

joined:Mar 25, 2018
posts:500
votes: 101


Less ads, people should be pleased :)
2:49 pm on Apr 22, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:June 20, 2006
posts:2038
votes: 52


I googled "visit venice italy", I see an ad.
Do you mean searches for just "venice"?
4:13 pm on Apr 22, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:July 7, 2003
posts:780
votes: 105


@RhinoFish yes
7:14 pm on Apr 22, 2018 (gmt 0)

Preferred Member

Top Contributors Of The Month

joined:Mar 25, 2018
posts:500
votes: 101


Do you mean searches for just "venice"?

@RhinoFish yes

I would not call it a "Tourist Destination Search".
8:15 pm on Apr 22, 2018 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month

joined:July 7, 2003
posts:780
votes: 105


All right, well pick somewhere that you would consider a tourist destination, then. Same point.
Google obviously thinks they are tourist destinations because they have plastered the page with links to their "travel guide" and Google hotels.