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Adwords selective policy enforcement?

         

dickbaker

6:36 pm on Dec 13, 2014 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In a thread from weeks back, I said that my site's account had been suspended from Adwords based on their new policies. The policy relating to my site says that any site that sells widgets, or parts or accessories that go on or in widgets, cannot advertise on Adwords. It doesn't matter if the only items you advertise are accessories. If they go on or in a widget, your site cannot be in the Adwords program.

When my site's account was suspended, I contacted an Adwords rep to see if there was a way for me to remain. There wasn't. I mentioned that I was still seeing ads by the big, big advertisers (think river in South America, and optics + a large body that orbits the sun, among others) for the same accessories I was advertising. The rep said that they were still working on the new policy.

It's 2+ months later, and those same big advertisers are still showing up for the same products that I and other small retailers had been advertising.

Suspension of a site isn't something that is done manually. It can't be. There's just too many sites, too many products, and too many ads. Google has to be filtering based upon certain words. If this is true, and I would be certain that it is, then Google must be specifically exempting these advertisers from their policies.

Is that even legal?

bwnbwn

10:57 pm on Dec 15, 2014 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



In one word No. I had this same issue with paypal about 9 years ago. Suspended my account keep 900.00 in sales for 6 months. When I pointed out the number of others taking payment for the same products they pretty much said tough. Sent several letters to my Govt. reps stated my case and low and behold about a year latter I was invited back to their den of thieves.

It was a pleasure to tell the rep to shove it.

I would do the same if I were in your position as well.

GabGoldenberg

8:12 pm on Dec 16, 2014 (gmt 0)

10+ Year Member



Reminds me about them stiffing AdSense publishers that Shoemoney posted about. Google it... you'll see how they enforce policies.