Senior Member from CA
joined:Nov 12, 2003
Now that we have a new shorter domain name, I can add keywords to my Display URL to improve the QS, and perhaps improve the CTR.
Given the Factious keyword: Purple Widgets
which points to a page with quality content on purple widgets.
should my URL be:
For quality score purposes are the above three identical?
I have heard that Google can understand two word combinations better when they are separated by dashes, but that was from a post ten years ago.
On another note, somebody mentioned that having a clean url with no keywords, added 5% to the conversion rate, but no statistics was provided, and I have no proof that the sample size was large enough to confirm the hypothesis.