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Russia will be in Russian. If you advertise in Russia using the location setting on the campaign level and set it to English it will only show to people who live in Russia and have changed the Google language settings to English. This will be a very small group of searchers.
[edited by: helenp at 8:56 am (utc) on Feb 12, 2013]
Add negative keywords like:
This will exclude the unwanted keywords.
or set the brackets:
[buy motorbikes london]
to ensure that only exact matches will cause impressions.
[edited by: helenp at 2:57 pm (utc) on Feb 12, 2013]
If you are located in Russia and go to www.google.com you will get Russian ads by default. Google has set a default language for each IP.