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New way for Google to make money

Here’s an interesting tactic: hold your money hostage.

7:28 pm on May 26, 2011 (gmt 0)

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A few months ago we ended our ads on AdWords. I didn’t delete the account in case we ever wanted to start it up again and to access the historical data.

A week and a half later, after some “Click Quality” adjustments, we had a negative balance (credit). Nevertheless, Google hit our credit card for $1800. Not sure why. A couple months later, after even more Click Quality adjustments, our negative balance is up to over $3K. I emailed AdWords support to ask if they could refund some or all of that to the credit card.

Their answer: no, we can’t refund money unless you close the account. And I don’t want to do that as I will lose access to 9 years’ worth of historical data.

So Google gets to hold on to that money, interest free. And if I die or quit and nobody remembers to someday close the account, my client is out over $3K. I bet Google makes money this way – when account owners forget about money. Some financial institutions make money the same way.
3:24 am on May 27, 2011 (gmt 0)

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joined:Sept 14, 2005
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Go ahead and "close" the account. You'll still be able to log in, view all data and I believe you'll still be able to re-activate it later if you need it.

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