Adwords Broad Matching Question

[RockFort]

I signed up for adwords just this week. I understand that the broad matching has been recently introduced. It does not work according to how I understood it. I know it can potentially increase my cost, but my problem is, my ad does not even show up if the search has any other words in it.

Eg. I set up an adgroup with 2 keywords "word1 word2" (no quotes in the keyword setup). When I do a search in google with "word1 word2" (without the quotes) in any order, I get my ad listed. But if I do a search with other words in it, say "word3 word1 word2" (without the quotes), I am not getting my ad listed. Isn't that what broad matching is. What am I missing?

I am not sure if the daily budget has anything to do with it since google spreads the ads in a day. I have a low daily budget.

Thanks

[RockFort]

The plurals don't work too. Eg. my keyword is word. If I use words, I don't get my ad displayed. As I understood, brodmatching will match word=words.

[FromRocky]

I couldn't find a thread on this forum talking about this problem. However, I can summarize it based on my understanding.

A new broad match keyword or phrase will be starting out as an exact match; once it has established a certain credit, it moves to a limit broad match. If not, it will be lowered into "in trial , on hold, slowed, disabled" depending on its CTR and status of your account. If this term is doing well again in the limit broadmatch, it will be promoted to the full broadmatch. If not,... The transitional time will be depending on the traffic.

[FromRocky]

As I understood, brodmatching will match word=words.

No for AdWords (Yes for Overture)