Today I recieved my first email from a aff manger, saying how can we all keep earning money. This is from a company with thousands of products that we have generated large amounts for in the past.
"In the light of the new Google rules for Affiliate Advertising, please let me know if there is any thing "" can supply."
Seems its not only PPC advertises that are going to be hurt. Seems that the only people that never cared, google users, are the only ones to benefit. :)
dregs33
but of course there are also merchants that want people to advertise their products - and not, like mentioned very often, only want to outbid there affiliates for max profits...
"In the light of the new Google rules for Affiliate Advertising, please let me know if there is any thing "" can supply."
The affiliate manager has it backwards: In light of the new Google rules, it's the affiliate who should be doing the supplying (in the form of unique pages that presell the product or service and won't get whacked as boilerplate duplicate content in Google's SERPs).
Affiliates need to focus on the value they can add, not just the value they can extract. :-)
This is where life gets complicated.
I know certain posters want to think that affilates are the blood suckers, but the reality is it's a two way relationship.
The affilate managers need to increase sales, the only way to do this is to provide easy selling opportunities for affilates. The google change removes this.
dregs33
Why would duplicate content matter? He is discussing adwords not serps.
Well, if the new Google rules require landing pages, what do you think the affiliate manager would be likely to "supply"?
The affiliate reps are going to have to step up a bit. Their meal ticket is on the line too. I have been getitng a fair amount of those letters. Ebay had their letter out about an hour after the announcement.
The aff manager returned, after suggestions, and has produced a csv file for affilates to produce their own landing pages.
dregs33
Linda
