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1 adwords to 1 analytics account or 1 site account?

confirming whether its 1 adword to 1 analytics or 1 site account



2:25 pm on Nov 10, 2010 (gmt 0)

5+ Year Member

Ok so I know you can link only 1 adword account to 1 analytics account, but what exactly do they mean by 'analytics account'?
I ask because I know that in an analytics account you can have something like 25 actual site accounts, each which can have their own multiple site profiles inside.

So when they say you can only link 1 analytics account to an adword account, do they mean to an actual top-level analytics account or do they mean 1 site account inside the analytics account (and thus enabling you to have 1 analytics account and just link various adword accounts to the relevant site accounts within that)?

At the moment I'm assuming the latter but I don't like to assume anything in this game.


4:35 pm on Nov 11, 2010 (gmt 0)

5+ Year Member

I'm afraid it's the former, 1 adwords account per analytics account, regardless of the number of different profiles set up in your analytics account.


5:08 pm on Nov 11, 2010 (gmt 0)

5+ Year Member

Ah I know regardless of the profiles, but I am talking of the actual accounts themselves.
I can have 25 accounts within each analytics account I think it is.
So say for example I have an analytics account created with 'JohnBiggsCR' email address.
Inside that I add 3 website accounts, call them Account A, B, C
And inside each website account I make 1 profile so the layout looks something like this:

---- website account A
-------- profile A
---- website account B
-------- profile B
---- Website account C
-------- profile C

So when you sign in you have to select which account you want to look at and then select its profile.

So is an adwords account attached to 'johnbiggscr' or to 'website A'?
You can ignore the profiles part of the equation, its not the relevant part here.


8:51 pm on Nov 11, 2010 (gmt 0)

5+ Year Member

You can have multiple Analytics accounts linked to a single login, which it appears you have done. So you should be able to link 1 Adwords account to each of your 3 Analytics accounts.

Here is a link to the instructions

In other words

---- website account A <----1 Adwords account linked here
-------- profile A
---- website account B <----1 Adwords account linked here
-------- profile B
---- Website account C <----1 Adwords account linked here
-------- profile C

Each profile within an account can only be linked (or unlinked) to the Adwords account associated with that particular Analytics account.


9:03 pm on Nov 11, 2010 (gmt 0)

5+ Year Member

Perfect, that is what I figured was what was meant. Thank you.

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