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That's true Meg, but what if the page is already converting? Wouldn't it be reasonable to say that if the traffic driven there by PPC is as targeted or more targeted than the organic traffic that's currently buying, that the consultant will get paid, and he'll be incentiveized to drive quality traffic?
Who are they? How would I contact those?
Unfortunately, WebmasterWorld is probably not a good place to look for this, as there is a strong anti-promotion and no-links-allowed policy here. That has advantages as to the quality of the posts, but disadvantages for what you need.
You could try the AdWords Help forum.