Lead Conversion Tracking.

How to know where my leads came from?

[erickgamio]

I just got stuck on my analytics report!

How can I figure out where my leads came from (not visits). I have a lead capture page, and my main site (where they land after they opt-in) is my "action page".

Should I set up a "Goal" on Analytics, will that tell me if they came from PPC, Natural Search, FB, etc?

This may sound pretty amateur, but actually I just have a major block!

Thanks!

Erick
Lima- Peru

[netmeg]

I would set up both AdWords Conversion and define an Analytics Goal. The AdWords conversion will help you with specific AdWords information that you don't get out of Analytics (things like site placements) and the Analytics goals will tell you about your other marketing efforts.