He called me this morning with a question. I first recommended to delete but then thought it best to ask it here for more opinions.
His boss has 2 companies one for the sales side and one for the services side. So his boss has had 2 Google adword accounts one for sales and one for services for some time now. Different Bank accounts different CC cards but same owner. The accounts are worked on from the same IP address.
Each account advertises a different site.
My feeling is this violates TOS but then again I am not so sure since they are different companies with different sites but with the same owner. He wants to keep the seperated for accounting purposes.
Thoughts here would be welcomed...
I've heard that now you can maintain separate accounts, but I have nothing but anecdotal evidence on that. No official word. And AWA won't be back in here till sometime in January.
I guess it may have something to do with whether or not these different accounts use the same keywords. In my case, there was some overlap, and that's why Google said we had to go to one account, so there could be no double serving.
Maybe some others can come in with more info. Thanks for your input.
True, as I just learned myself recently.
In your case, I don't see the problem of using just one account. Why separate the two? I believe in the KISS principle and two accounts just goes against it. I also think deleting all campaigns was extremely radical and not needed but it's too late.
If you have different tax ID numbers try explaining to the IRS why one company is taking the debt of another companies advertising expenses. Does that make sense now from an accounting standpoint? Add to that, what if the boss wants to sell one business and keep the other? That is a second good reason why you want to account for it differently.
LucidSW the reason for the complete delete is his boss had a bunch of paused campaigns in the account that could be grounds for a problem. He wasn't let's just say doing it right and was so close to getting banned it was best to just start over.
I had already warned my son before all this started he was heading for trouble. I guess when he got the warning email he decided it best my son take over under my supervision.
thanks for your input guys...
After speaking with him on what he had done I figured it was just under review due to some changes he did Thursday. I submited a support ticket and sure enough Monday he got a letter everything was ok.
Well last weekend he called me again about a site that was showing poor in the keyword tool and he wanted to know how I submitted a support ticket last time. It took me forever for him to understand Poor Quality of Landing page was not an error it was a bad page for that keyword to land on.
He just could not get it almost to me hanging up on him did it "ding" in his head. Then I was able to go threw the steps he has got to do to fix the quality of his landing pages....
After all said and done I think he has a better understanding of what is expected of him when he starts selecting keywords to bid on and landing pages per keyword.
He was under the impression he had the right to bid on whatever he felt like it and Google would put it up and take his money.
I spent some time explaining (again) what I expected him to be doing when setting up a new campaign...First let me review it and keyword landing pages before going live.
Ahh man I forgot all the stupid stuff I did when I first got in PPC back when Google didn't do PPC and it was all Overture. But back then he is correct I could bid on "frogs" and have them land on an "elephant" page back then...You could see 100.00 being bid on dumb lawyers fighting for 1st place. Bids be 100.00 99.99 2.50 2.49 and you all remeber....back in those days it was crazy.
All the bidding wars bidding 1 cent under the next highest bid to make him pay the max. Example 1st place bid paid 100.00 per click 2nd place paid 2.51 per click man in those days you had to just about live in the interface to keep you bid in the top.
Those were the days man how much has changed for the better since.
I had time to reflect on what you said last night and then I got to thinking. My son took a part time job with this company to do some minor web work. I got to speak to the owner soon after my son went to work and I told him as long as he employees my son he has free SEO with 12 years experience working with him.
That was almost 2 years ago and now he is full time with the company and doing wonderful in the serps with the sites he is building.
Then trinorthlighting it did really make me feel awesome to the 10th degree....
