I manage a couple of Adword campaigns for two small companies. I stumbled on a site called <snip> which supposedly helps you increase conversions for less money. It seems pretty straight forward. You compare stats for ads over time and get rid of the losing ad. Does anyone here have any experience using the site? Has it made a difference for you?
[edited by: buckworks at 5:47 pm (utc) on Sep. 4, 2009]
[edit reason] No URLs please; see TOS [/edit]