and I pay a minimum of 5 euro cents per click...which is now something like SIX AND A HALF dollar cents.
what are American webmasters paying and shouldn't Euro webmasters now be paying less due to the dollar's weakness?
Scott :)
Syzygy
I believe that if you choose to keep your account in CDN (you can keep it in USD if you want which is what I've done) then the minimum bid is C$0.08 (it might be 0.07 - I haven't checked in a while).
Either way its the same problem. Currently C$0.08 is about 6.5 cents USD.
Question for AWA (or anyone else for that matter) - Does Google perform live currency conversion to figure out CPC?
For example, using these numbers (for illustration purposes):
C$0.08 (= USD$0.065)
vs
USD$0.05
Who's ad will appear in the #1 spot, assuming all other things being equal (CTR)?
BTW, it is looking more and more as if the Euro is going to become the global currency. Once organisations like OPEC start using it, its fortunes will be boosted...
Why do you think that esllou?
US$ only became the worlds default currency thanks to the huge amounts being thrown around after WWII, and during the cold war.
With the current, ahem, global situation, I could see a number of states deciding to peg their currency to the €uro, especially with it's consistantly strong performance against the $.
Shak
I feel esllou is correct, if Google is going to allow different currencies into the same marketplace, they should establish a set exchange rate each day against which you convert your €, GBP, etc into US$. (Since they deal with such large amounts, they should have access to the international traders market, meaning they don't have to pay exhorbitant bank currency exchange rates).
I wonder how much they make from skimming off the excess in the currency conversion?
At the moment, it is beyond ridiculous that G are still treating 5 euro cents as being worth the same as 5 dollar cents. There is a current 25% difference between the two. I am not having the same position on AW as someone who is paying one and a half cents less than me. That is not a level playing field.
(as for the world currency, many of the poorer nations of the world are busy transferring their hard currency reserves from dollars into euros...and OPEC has threatened to start pricing in euros from now on instead of the traditional dollar. The euro has kicked some big ass in only three years on the scene and I can only see that improving with the economic situation in the States. But then again, the world is full of people who have been made fools of speculating on currencies so what do I know!?)
That's what we want to find out. esllou, have you tried asking adwords support to find out what the situation is? Can't find anything in the help files about this.
Guess if I'm kicking myself for not signing up a US$ account?
don't confuse us with that mickey mouse "cents" stuff. Fractions of a £ are quoted in "pennies" ;)
(I look forward to their convoluted "currency fluctuations aren't our fault" response that I expect)
It may be because I created them earlier with better targets, but my €uro ads seem to be always in better positions than the $ ones, which suggests that the exchange rate is taken into consideration, that is, a 0.05€ bid would seem to be worth more than a 0.05$ one.
This is not a serious stat though, just a hunch.
This would have a huge impact on low-margin campaigns, sometime 0.05 min cpc is too much for certain things.
-instinct
I think Google would be smart to introduce their own currency for use on the internet. They could call it the 'Goodollar'
;-)
as expected, they said won't be changing minimum amounts BUT that they check exchange rates once a day and people paying 5 euro cents do get higher positions than US webmasters paying 5 dollar cents - and even US webmaster paying SIX dollar cents at current exchange rates.
I feel happier now. Not able to bid as low a price as American webmasters, but at least we get higher positions because of it.
Means US ads kept at the same rate are slowly slipping down the rankings too.
For those who don't know 'Loonie' is Canadian slang for our dollar coin, because it has a Loon on it. (By Loon I mean the bird, not former PM Jean Chretien)
/OT
On an on topic note, glad to hear G is applying daily exchange rates and ranking accordingly. Thats good news.
