Seeing What Keywords are Triggering Impressions

[JRNeher]

Hello,
I apologize if this has already been answered here, but in my searching I was unable to find an answer.

Basically, I am wanting to know if Google (or someone else if Google doesn't) has implemented the ability to see what keywords triggered an impression.

For example:
somekeyword 20 (clicks) 80 (impressions)

I know in the new interface you are able to select a keyword and see what search terms were actually typed into Google that caused your ad to be CLICKED on (by selecting the keyword(s) you want to view and dropdown "See search terms...", or simply by hitting the dropdown and viewing all search terms). I am looking for this exact same functionality, but that shows search terms that caused an IMPRESSION.

So in the example above, is there a way to see the search terms that people actually typed in that caused the 80 impressions?

I hope this makes sense. Thanks in advance for your help!

JRNeher

[beesticles]

Nope. Google are the only people who could tell us this information, but they don't. It would be very useful.

[beesticles]

So to clarify, if you want to know, "What are the search queries that generate impressions but don't generate clicks, so I can then tweak the ad copy or add them as negatives?", then that information is not available. Google doesn't give it, and as they control the ad-serving, there's no way for 3rd parties to find out.