CTR has been excellent at around 5-10%. It's a bunch of very targeted ads and pages with affiliate links in them. There are product pictures but little content, no sitemap, no contact us page, and no privacy policy page.
Should I add a sitemap, contact us, and privacy policy page? What else should I do to get my QS back up?
In the meantime, I am going to buy a new domain and move everything over to see if I can make it come back.
The message I am getting with each keyword is:
What should I do?
Improve your landing page quality. The relevance of your keyword and ad text is high. However, your poor landing page quality is negatively impacting your overall Quality Score and ad performance.
Try one of the following:
* Make your landing page useful, honest, and easy to navigate. Strive to create a happy and meaningful user experience. Learn more
OR
* Choose a more relevant landing page for your ad. Learn how
You got caught. Over SEO, perphaps, etc. These things do take time but the Google machine is working through it. With multi-millions of pages to observe it does take time...and your time has come. Even if you get a new domain should you run it the same way you are "already caught" as they have "look feel" in their algo.
Try something different. Might keep you in the game.
Is that possible or is a new domain the way to go, with a new approach?
