These campaigns have been running for months and there haven't been any changes to the pages or ads. Most KWs have CTR from 7%-50%. The QS info says the landing pages aren't highly relevant, which is odd because they've apparently been relevant enough for the past several months to get QS of 7-10.
That or it's just another slap against affiliate sites. I accept that google hates anyone making money on the internet (except them of course) so that could be it. The sites do have hundreds of pages of content and all the requisite privacy, terms, contact, etc. though.
It's so drastic that it makes me think it's an error. Or maybe it's just the affiliate thing. Anyone else see this?
I'll feel that 'This keyword is not highly relevant.' has nothing to do with relevancy.
[edited by: Seb7 at 2:50 pm (utc) on April 1, 2009]
I'm seeing a pattern here. Anything health related is getting shot down. I know they eliminated most diet kws/campaigns from the content network a couple months ago. I assume this is a continuation of that process.
I assume they're cracking down on "hyped" products like with "water for gas" a few months ago, and I think acai, resveratrol, and others related to health and beauty. I know the FTC has been cracking down on grants and acai offers so this is probably google covering their butts.
No doubt they're going to eliminate more things than are really necessary and/or there will be a lot of valid health products knocked out too. Throwing the baby out with the bath water as they say.
It happens all the time.
Figure out a way to work around it or you might as well give up.
I personally use RGSR (Rapid Google Slapped Re-Deployment)
I couldnt find anything about a 'RGSR'
[edited by: Seb7 at 7:31 am (utc) on April 2, 2009]
I optimize my main sites to show up very well in the organic listing many times getting #1 rankings and lots of free traffic.
However, being the capitalist I am, many times there is additional money to be made with adwords so I want to take advantage of it.
At least 75% of the sites I own actually do fine in both the organic and PPC but for some untold reason sometimes a few of them only do well in the organic and get slapped in the PPC. None of the mumbo jumbo people tell you to do get the quality score back works for me. Most of the time if a domain is slapped, it is rare to see it come back.
Again, because I’m a capitalist and want every cent I can earn, I continue my organic marketing efforts but also create a site strictly for the ad words campaign and play whack the mole with it. If they slap it, I move it as long as it remains profitable.
Not for most people but if the profit is there, then I’m certainly going to take advantage of it.
To me it looks like once a domain gets slapped, that it.
To me it looks like once a domain gets slapped, that it.
Yeah I agree. I'm not going to waste my time trying to please the google gods. I'm sure it was a human reviewer who shot it down.
A couple years ago I gave up on adwords and never missed them. A few months ago I gave it another go for for the heck of it.
Google's too much of a pain in the a** to mess with.
Their power over the internet is slipping anyway. There's so many easier and cheaper ways to get traffic that adwords is really not worth the time anymore.
That's my 2 cents...
