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Do I need my own landing page

         

aussie11

9:18 pm on Dec 14, 2008 (gmt 0)

10+ Year Member



Hi to everyone
I am going to have a go at adwords in the next couple of weeks. I do not
have my own site yet, but plan to get a web hosting reseller account and experiment with many different things in the new year.
I am looking to become an affiliate for a product in clickbank. I read everywhere that you should have your own landing page for product that you wish to sell, but in this case the publisher of the product I wish to promote already has this long long sales page describing every aspect of the product, and why you should buy it, and how it's so much better than the competition etc etc etc. In this case I really don't think I need a landing page as it will be a one off purchase, there will be no need to collect emails, and I think the potential customer would only end up reading duplicate content becuase I couldn't say anything the publisher doesn't already say on his sales page.
Would this be a typical case where a landing page is not necessary and I would link directly to the publishers pitch page?
Any help much appreciated
Crys

piatkow

11:43 am on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Apart from any Adwords issues, and I really can't remember how the ToS is phrased now, the majority of companies do not permit affiliates to link to their site in that way. You have got to satisfy three terms of service here:
1. Adwords
2. Clickbank
3. The company whose affiliate you will become.

RhinoFish

4:42 pm on Dec 15, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



AdWords allows it and ClickBank leaves it to the Merchant to decide if they'll allow Direct To Merchant (DTM) PPC by their affiliates.

Most ClickBank merchants allow DTM PPC.

However, the use of adware and spyware to overwrite cookies is rampant within the ClickBank network, so you're going to get eaten by sharks while you're swimming there.

Further, the landing pages of many (but not all, for sure) typical ClickBank merchants are spammy'ish type pages that G doesn't think are good customer experiences, so be prepared to be hammered by quality scoring algorithms.

In addition, if the merchant does allow DTM PPC, there will likely be many other affiliates bidding within AdWords for the same types of keywords and the same landing pages, so it's unlikely you can get any decent volume working at favorable prices, and therefore favorable levels of return.

I know ClickBank seems like an easy path to newer affiliates, but there's many reasons why it isn't.

Whatever comes your way, good luck with it all!

aussie11

9:22 pm on Dec 16, 2008 (gmt 0)

10+ Year Member



Thanks to all that replied
Suffice to say I am still extremely naive. Could someone point me to
some references or links regarding these dangers on clickbank I have tried to do a google search but because I don't know anything about the whole theft subject I am not sure what to input in the google search and I am not coming up with very many helpful results. I have spent $150 on adwords ebooks and training manuals and I am shocked that this theft issue was not even mentioned, even though the books recommend clickbank.
Would much appreciaye any direction
Thanks to all
Crys

Philosopher

9:36 pm on Dec 16, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



do a quick search for something along the lines of "clickbank commission hijacking"

That should give you plenty of info to start with.

aussie11

9:45 pm on Dec 16, 2008 (gmt 0)

10+ Year Member



Again thank you so much