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Sharing conversion/revenue data?

Who does it?

         

MadeWillis

7:05 pm on Dec 8, 2008 (gmt 0)

10+ Year Member



How many of you Adwords advertisers are sharing conversion data, revenue data, or both with Google?

To this point I've never shared this data with anyone. I'm just curious who is sharing what with which engines and if anyone thinks this data affects how your account performs.

Thanks
MW

eWhisper

8:37 pm on Dec 9, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



It doesn't affect your quality score etc.

It does make it easier to run ROI based reports in AdWords.

As for sharing the data - that's definitely a company by company decision to do so.

I do see many large sites who have no issues using Google's conversion tracker with the shopping cart variables to very quickly see conversions/ROI by keyword, ad copy, and URL.