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My quality made in US product cost 7X walmart's sell price. Walmart clients searching for "everyday low prices" are just not my demographic. I want to be able to block and soon!
Additionally, does the loosy CTR from the search network impact the overall Google search CTR? My cost have been escallating.
Additionally, does the loosy CTR from the search network impact the overall Google search CTR?
It's treated separately, but search network CTR affects your search network Quality Score.
From Adwords Help, re: Quality Score components:
The historical clickthrough rate (CTR) of the keyword and the matched ad on Google; note that CTR on the Google Network only ever impacts Quality Score on the Google Network—not on Google.
It's always a trade off for the AOL users, but lately I for one have noticed a LOT less AOL business pretty much across the board, so I'm not quite as worried about losing that as I once was.