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Basic analytics question

         

steakaphagus

2:38 pm on Nov 16, 2008 (gmt 0)

10+ Year Member



Sorry about the newbie question here - in analytics, what does it mean when 'time on site' is measured at 00:00:00? (can't find the answer on 'google help'!). Is this linked to 'bounce rate'?
Thanks!

tonynoriega

4:01 pm on Nov 17, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



this could mean a couple things...

first, no one is spending anytime on your site.... probobly not reality, becuase GA even registers a few seconds that a user is on your site.

my second thought is that your tracking is not placed correctly, thus is not registering any time on site.

steakaphagus

5:03 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



Tracking has been placed in same area for every page - most are responding fine. In fact, the same pages are recording time spent when others are visiting.
Could it be that ave time is only recorded when the visitor goes to a subsequent page?

tonynoriega

5:36 pm on Nov 17, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



maybe i misunderstood your Q... is this for only 1 specific page, or the entire site?

from what you said, im guessing just one page?

steakaphagus

6:52 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



Only the odd page here and there. Sorry - read my first Q and see I wrote 'time on site' - meant 'Average time on site' when viewing individual pages visited

arieng

7:13 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



For Google to calculate time on site, it needs for at least two pages to be accessed. Google only gathers data when the javascript is executed, so time on site is the length of time between the first script executed and the last script executed.

If a visitor leaves the site from the entry page (either by the back button, a outbound link, manually typing a new address, or closing the browser) then GA will read that as a time on site of 0:00, because there is only one reference point. This is the case regardless of how much time is spent on that page.

tonynoriega

7:15 pm on Nov 17, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well here is what i see...

when i visit an individual page under the "Content" section... for instance: mysite.com/webdesign/tips.html

i see the following stats:
PageViews
Unique Views
Time on Page
Bounce Rate
%Exit
$Index

There is not a measure for "Avg. Time on Site" so im not sure where you are looking... it maybe an area that can not measure time on site.

And, if i click the "top content" link under the "Content" section, i see a column of "Time on Page" that shows me the average time spent on page. I still dont see "Avg. Time on Site" for individual pages.

Back to the question though... your bounce rate is the % of users who land on that page, and dont go anywhere else by clicking anchor links, documents or any other form of navigation on your site.

that should have no bearing on your "time spent" on page or site... becuase if they land on your page, spend 1-2 minutes just looking then "bounce" out of there, they still spent time on page and should be registering.

Your "Avg. Time on Site" i can only see on the main "Dashboard". Im not sure where else you are seeing this.

steakaphagus

8:29 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



Hi tony - the stats I was seeing was by accessing traffic sources/keywords, and seeing time spent after keyword searches. Have also looked at the 'top content' section, also got some 00.00s.
Arieng - I've just been on a 'google chat' site and looked at the archive topics, seems that you are spot on! Seems that GA logs time as 0 if a user only looks at 1 page

arieng

10:11 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



Happy to help - though it sounds like you were getting there on your own. ;)

tonynoriega

10:57 pm on Nov 17, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



hope those 0.00's begin to increase.

arieng

11:11 pm on Nov 17, 2008 (gmt 0)

10+ Year Member



Or decrease as the case may be. ;)

steakaphagus

7:23 pm on Nov 18, 2008 (gmt 0)

10+ Year Member



Thanks guys, cheers for the help!