I would expect this as most of my competition is based in the UK, and presumable is using British pounds as their default currency. Since the dollar is now stronger, wouldn’t my UK competition need to spend more UK pounds to match my US dollar? I’d expect my UK competition is not spending more money, and therefore my US dollar cost should decrease?
Well I’m not seeing any change in my CPC.
Thanks in advance....
So can anyone explain how the Google accounts work when dealing with multiple foreign currencies?
Our account in managed in US Dollars, yet we have campaigns running in the UK. So as the dollar gets stronger against the British pound, I’d expect to see my CPC decline in our campaigns that run in the UK.
Does anybody know how this works in Goggle?