AdWords Content Diary

First Steps with Content Placement Program

[chewy]

Like the headline says - today's the day I am taking my first intentional steps with Content Advertising.

I've got my placements targeted, my ad written, a budget set up and in the first 4 hours - nothing - not even a single impression.

I particularly like the YouTube insertion options as we are targeting a niche that is perfect for YouTube.

Do others experience a delay? Other times / other accounts when I have accidentally turned on Content, things went like wildfire, the sharp increase in impressions was astounding and forced me to turn it off immediately.

I'll keep you posted.

Feel free to share your first day "content advertising" stories.

This will be fun.

[netmeg]

If it's a new ad, it can take longer to get going nowadays. If I'm in a particular hurry, I'll chat or email support and let them know I've got a new campaign up and I kinda wanna get it rolling (more politely, of course)

[andy]

It is normal that you've got this delay, as your ads have to be approved. Give it a few more hours and good luck for your first Content Campaign :)