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AdWords Conversion Optimizer Expands Eligibility

6:45 pm on Oct 15, 2008 (gmt 0)

Junior Member

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joined:Nov 14, 2006
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For any who use are were interested in using but didn't meet min. conversion requirements, AdWords just announced:

We're excited to announce that the Conversion Optimizer is now available to many more campaigns. Any campaign using AdWords Conversion Tracking with at least 50 conversions in the last 30 days is now eligible to use the Conversion Optimizer. Additionally, thanks to improved technology, the Conversion Optimizer now delivers better performance overall.

8:32 pm on Oct 15, 2008 (gmt 0)

Junior Member

10+ Year Member

joined:Jan 4, 2004
votes: 0

Make sure to track the results ! It seems to overemphasize Content (which cannot be disabled while using Conversion Optimizer)

10 of 12 campaigns I tested did worse than before. Some Much worse.

9:40 pm on Oct 15, 2008 (gmt 0)

Junior Member

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joined:Aug 18, 2008
votes: 0

can you set custom content bids with Conversion Optimizer?
9:45 pm on Oct 17, 2008 (gmt 0)

New User

10+ Year Member

joined:Sept 30, 2005
votes: 0

I am currently running conversion optimizer with no content and having no issues.

Maybe make sure you meet the guidelines even without content?


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