I'm having weird issues with Adwords. Though I'm not an expert, I'm having a problem *spending* money there the last few days.
Some background: I'm seeing a volume/CPA sweet spot of $3 conversions on my landing page at $1.25 avg CPCs which results in about a $650 daily spend (capped at a $800 daily max spend). I can spend $1,500 a day at $2.50 CPCs, but conversion rates don't change so my CPA doubles.
I liked where I was at, but I couldn't help tinker further. I've had success getting much higher share of low cost clicks on Facebook by increasing daily spend to ridiculous amounts against low fixed max cpcs. So I locked down my max Google CPCs at $1.25 and pushed the daily budget from $900 to $5,000.
All I was looking to do was push my actualized daily spend from $650 to $900-$1,000. My account can cover it, and it was more of a test than anything else.
My problem isn't that it didn't work. The problem is that my daily spend w/ accelerated has maxed out at $50 the last four days. This makes absolutely no sense. Have I been coralled off into some sort of "in review" status due to my huge swing in daily spend? I haven't received any sort of communication that they did.
Has anyone had this happen to them? Suggestions?
Thanks!
that's f***ing ridiculous. if i don't pay my cable bill, they call me first, and they certainly don't turn off my TV for 22 hours of the day.
anyone have advice on how to push them to review my account with urgency?