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$0.05 is just OK now

what does this mean?

     
8:01 pm on Aug 25, 2008 (gmt 0)

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Since when 5 cents minimum bid ($US) has become OK instead of Great (QS)?

How will this impact the performance?

8:05 pm on Aug 25, 2008 (gmt 0)

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Maybe it's a glitch while transitioning over to the new QS reporting? Doesn't sound right.
2:14 am on Aug 27, 2008 (gmt 0)

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I'm seeing a lot of this.
2:31 am on Aug 27, 2008 (gmt 0)

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it will have a small affect on performance (at most)
(penny advertisers will get hurt though)
but it is my understanding
that the have been phasing in the qs changes
over a longish period of time and that these (current) changes
have more to do with making the experience more transparent to the advertiser and in the end adwords easier to use
alot of newbies had trouble understand exactly what minimum bids were
and why there ads were inactive for search
5:13 pm on Aug 30, 2008 (gmt 0)

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I'm seeing a lot of .05 OK also.
11:03 pm on Sept 4, 2008 (gmt 0)

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Since google wants to make more money and they are getting squeezed for better margins... make sure you update ad copy periodically..

[edited by: PPC_Consultant at 11:03 pm (utc) on Sep. 4, 2008]