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Google Checkout logo in ad

Does it help or hurt?

         

Hubie

7:57 pm on Jun 18, 2008 (gmt 0)

10+ Year Member



Does having the Google Checkout logo appear in your ads help or hurt the CTR? ROI?

I have the option to accept g.checkout in my store, but turned it down until it becomes more popular.

I always felt like the logo in your ad made it feel even more like an "advertisement"...but that's me. What do the masses say?

netmeg

9:03 pm on Jun 18, 2008 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I absolutely think it helps call attention to the ads, even if the people don't use it to pay for the items. We're using it where it's technically feasible at the moment, and planning to add it everywhere else eventually.

I still have some unresolved issues with GC in general, but not so much as relates to AdWords (mainly having to do with the way it handles shipping)