Adwords and Analytics Discrepancies. Advice?

Google Analytics and Adwords Discrepancies in "paid" keyword listings

[saxman]

Hello everyone. I have read other articles that have people discussing that Google Analytics isn't very accurate as far as traffic numbers are concerned, but I was curious what some of the other SEO consultants here have experienced.

I am currently using Analytics for a number of my clients, and all of my Adword clients, and have recently noticed that Analytics and Adwords numbers seem to different as far as paid keywords that were used. My Adwords reports will list one keyword as being clicked, lets say, 10 times and then Analytics list nothing.

What are your experiences with this topic and do you have any advice?

Thanks - Saxman

[redstar08]

I'm having that problem too. The clicks vs. visits are off by nearly 50%. I'm losing half of the traffic that I'm paying for.