How it works
Using the familiar AdWords interface, you can launch a TV advertising campaign in minutes.
1. Select desired networks, dayparts, and programs.
* Choose as many networks as you like with no bundling and no commitment.
* Better manage a fragmented audience with easy access to small networks
2. Upload and select your ad.
* Check that your ad meets our technical specifications and then upload your ad to your account.
* If you don’t have an ad, use the Ad Creation Marketplace to connect with specialists who can produce your TV commercial.
3. Set a budget and bid the max CPM that you are willing to pay.
Use the traffic estimator for insight into how many impressions you can
* expect to receive at the budget and price you set.
* Pay the second highest bidders’ price for impressions delivered.
* Change your bid as often as you like.
4. Track and optimize.
* Learn when and where your ads ran the next day.
* See how many impressions your ad received.
To Fully understand the program we will all have to do some testing with it and report what we find, what do you think of Google Tv Ads? Do you believe it will be a big hit or is Google just wasting our time?
