Conversion Rates

[choudi]

Hi Guys

I am experiencing quite a weird conversation rate situations
On one of my campaigns i had 11 clicks yesterday and 12 converstions, how can this be possible.
Not really complaining about the 109 convertion percentage but would appreciate if anybody has experienced this before
Tks

Fluf

[eWhisper]

There are a few reasons. The most common is that the conversion tracking code is added to more than just the conversion page combined with:

If your conversion rate exceeds 100% - i.e. 101%, 102% - it may be because certain browser types prevent us from recognizing Google customers returning to a specific webpage as a repeat customer. Therefore, each time the returning customer revisits your conversion page, we classify him/her as a new customer and record a conversion (instead of a transaction). In effect, your conversion rate may surpass 100% at times.

Souce: AdWords Help [adwords.google.com]

Another common reason is that the conversions is associated with the date of the click; not the actual conversion.

[bava_seo]

It is reverse in my case, my own site stats show 4 conversions but google shows only 3 conversions - to remember mine is new site no keyword is coming on natural listings and iam not running any campaign in any other advertising networks

[eWhisper]

Here's a few of the more common reasons you won't see your conversions match Google's.

1. User's browser didn't accept the cookie.
2. User clicked ad on one computer, made purchase on a different computer.
3. Same user bought twice (so you would have 4 transactions but 3 conversions)
4. User's browser didn't fire the script or has scripts disabled.
5. Conversion happened post 30 days of the initial click.

[Hortyman]

Happens to me all the time but Whisper hit the nail on the head!

[choudi]

Hi guys

Tks a lot for the info, really appreciate it.
Things are back to normal for some reason...

Fluf