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Analytics under reporting Adwords clicks by as much as 46%

         

rajat_garg

9:54 pm on Mar 31, 2008 (gmt 0)

10+ Year Member



Google Analytics always seemed to be under-reporting and they have given number of reasons explaining this -
[webmasterworld.com...]

However, I was just looking at our accounts and it seems that under-reporting problem is growing - from 15% average 3-4 months back to last week's average of 46% (I have removed yesterday's data just to make sure that there is no delay issues)

What the f***

Anybody else checked their Google Analytics and Adwords reporting?

I know Google's stock is dropping. This seems to be a good way to grow their Net income :(

GAnalyticsAdvisor

10:45 pm on Mar 31, 2008 (gmt 0)

10+ Year Member



Hi rajat_garg,

While minor discrepancies are somewhat common (due to terminology differences, the way the GA cookies work, etc.), a 46% difference is most definitely not common.

If you don't mind, please contact the Analytics team via the "contact us" link in your Analytics account, and include the Account number (UA-) and profile being affected. We'd be happy to take a look.

GAA

rajat_garg

11:17 pm on Mar 31, 2008 (gmt 0)

10+ Year Member



I have emailed using contact us. please check