However, I was just looking at our accounts and it seems that under-reporting problem is growing - from 15% average 3-4 months back to last week's average of 46% (I have removed yesterday's data just to make sure that there is no delay issues)
What the f***
Anybody else checked their Google Analytics and Adwords reporting?
I know Google's stock is dropping. This seems to be a good way to grow their Net income :(
While minor discrepancies are somewhat common (due to terminology differences, the way the GA cookies work, etc.), a 46% difference is most definitely not common.
If you don't mind, please contact the Analytics team via the "contact us" link in your Analytics account, and include the Account number (UA-) and profile being affected. We'd be happy to take a look.
GAA