Buying Myspace keywords on the content network.

What price?

[intlmastermind]

For those of you with Adwords accounts, what price can I get Myspace related clicks for Myspace resource sites on the content network? 1 cent? 2 cents? 3 cents? More?

If someone with knowledge of this can find out for me it would be a HUGE help. Thanks.

[ddogg]

More than that. You will lose money, test it out a bit but don't expect to make any profit.

[poster_boy]

what price can I get Myspace related clicks for Myspace resource sites on the content network?

The price you pay and the conversion rate to expect are entirely dependent on what you are selling, how effective your ad is, etc. The content network should not be viewed similar to an "ad buy" - where rate card pricing is available or standard.

[intlmastermind]

More than that. You will lose money, test it out a bit but don't expect to make any profit.

Firstly, why would it be more? Most clicks myspace resource webmasters are getting are one cent clicks. I doubt Google gives one penny for a click that would cost 5 cents. Did you just pull that assumption out of the air?

Secondly, how do you know I wont' make a profit? How do you even know what I'm selling?

[intlmastermind]

The price you pay and the conversion rate to expect are entirely dependent on what you are selling, how effective your ad is, etc. The content network should not be viewed similar to an "ad buy" - where rate card pricing is available or standard.

I know how click prices are calculated on Adwords, I'm just looking for an "average." Nothing exact.

I was under the impression that myspace related clicks are so abundant that almost any site coudl get the lower price possible.

[Khensu]

If you are bidding for myspace you must have what they want. If you don't, you are wasting you money even at one cent per click.

[ddogg]

You will not get myspace traffic for 1 cent a click. You will pay well over 5 cents.

If what you are selling is absolutely 100% targeted to those users, then you could make a profit. If not you will lose money. Like I said try it out for a bit, but just don't invest too much time into trying to figure it out. Social network traffic is garbage in general.

[justshelley]

Take a look at your placement reports. You can exclude the individual myspace sections that don't work for your advertising. These are just a few of the sections on myspace:

profile.myspace.com
home.myspace.com
viewmorepics.myspace.com
profile.myspace.com
events.myspace.com
messaging.myspace.com
vids.myspace.com/
profile.myspace.com
viewmorepics.myspace.com
myspace.com
bulletins.myspace.com

Some of the myspace sections have tons of traffic and clicks but fall short on conversions. On the flip side...some of those sections have less traffic but do much better on conversions.