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Adwords Location Bidding problem

Effects on bidding with change of location

         

MattyG

8:05 am on Jan 25, 2008 (gmt 0)

10+ Year Member



Hi there...

I have got an adwords account and I'm running a campaign. My campaign is running with 3 target locations. The keyword bidding prices were relatively good until my boss changed the target location to the whole country and the bidding prices shot up extremely, so I've now changed the target location back to the 3 initial target locations and the bidding prices have not changed at all.

Please help cause my boss is now unhappy due to the fact that he believes that I'm not doing my job properly...

Thanx

MattyG

8:53 am on Jan 25, 2008 (gmt 0)

10+ Year Member



Is there any1 that can help me on this subject? I'm not sure if this will be fixed anytime sonn or what?

tomasvdb

9:14 am on Jan 25, 2008 (gmt 0)

10+ Year Member



Not much you can do about this i'm afraid...

the only thing you can do is wait untill Google reviews your campaigns again and resets the bid prices.

what you could do perhaps is making a change in your account which would prompt Google to review it. Perhaps adding a new adcopy to every group might help...

MattyG

9:18 am on Jan 25, 2008 (gmt 0)

10+ Year Member



Hi Tomas thank you SO much for replying... I was getting worried :)

Unfortuantely i'm still learning about adwords so i'm not 100% sure what you mean by adding "adcopy's" to the groups?

It sounds like a plan...

Sorry about this :)

tomasvdb

9:22 am on Jan 25, 2008 (gmt 0)

10+ Year Member



write a new ad, and add this ad to every group in your account (this should be fairly quick if you use adwords editor)

what happens when you do this is that Google re-evaluates the quality score so you might get lower minCPCs again.

If you want you can always delete the new ad again later.

MattyG

9:25 am on Jan 25, 2008 (gmt 0)

10+ Year Member



Oh ok i understand

Thank you very much for the help....

I'll give it a try and let you know how it went :)

Thanks again