Tracking Quality Score in Adwords

Tips and Tricks on sharing Adwords QS

[PPC_Player]

Can you guys share some tips on how you track quality score in Adwords. Currently, they do not offer any kind of reports to track this. At this time, I am sampling about 20 adgroups daily, and noting what the minumum bid, and actual score is for each. I note minimum bid changes, and the score (ok,great,poor)

Are you guys doing anything like this. I have been able to track QS, and clearly see changes on a daily basis. In most cases, it has been improving, and I have the notes to prove it, however it is very time consuming to track mnually like this.

Any cool methods to track QS out there?

Thanks!

[edited by: PPC_Player at 1:11 am (utc) on Jan. 16, 2008]

[briggidere]

I don't track any quality scores at all. I track the ROI of each term. If it hits my target I keep it.

[ByronM]

I'd suggest you track your quality score because it changes whether or not the campaign is working for you.

A Poor quality score can increase your costs 100-500%. thats a lot to ignore just because it hasn't hit you YET :)