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No conversions at all from the last 4 months - losing my money

really getting frustrated with ppc marketing

         

bava_seo

11:35 am on Oct 12, 2007 (gmt 0)

10+ Year Member



Hi.
I have been using google adwords from last 4 months since from iam have got only 2 conversions , have i done all the things what i can do, i have changed the site design, i have placed good offers like free trails and many more good services but still not coming any conversion even though spending 3 pounds per click

daily iam geeting 30 - 40 per day but still no conversion - may i know what is the thing(point) i have not doing what all the other world is doing here in google adwords.

Quadrille

12:47 pm on Oct 12, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



If you are getting the visitors, it may not be an Adwords problem.

The question is why are they not converting?

Are your prices higher than your rivals? Are there just too many people selling what you are selling? What is different in your message compared to others selling what you are selling?

Adwords is there to get the visitors to your site; then it's up to you. You are getting the visitors, so what makes you think it's an Adwords problem?

King_Fisher

6:36 pm on Oct 12, 2007 (gmt 0)

10+ Year Member



Sometime its the Keywords. Are they dialed in tight? Broad match or exact?

If the keywords are not right you might be getting the wrong visitors for

good conversion!...KF

bava_seo

1:18 pm on Oct 15, 2007 (gmt 0)

10+ Year Member



hi
i have used only two match types i.e exact and pharse. is this means i have tightened the keywords.

plumsauce

2:17 pm on Oct 15, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member




Yes, it means to some extent that you have tightened the match. However, that is subject to Google's definitions.

Hope you are using search only placement and not search "partners".

From the fact that you had to ask, here is my suggestion:

turn off adwords.

Take the minimum 90 (30x3) pounds that you are spending and buy some books on the subject of adwords. When you feel confident enough, you can apply your knowledge to adwords again.

This sounds harsh, but the reality is that you are flushing 90-120 pounds down the toilet every day with no results. There is really no reason to do this.

That is why I have alluded to some areas that I can see from your question that you would not understand. It is to get you to see that you do not understand, and that you need to stop until you do understand.

If you have been doing this for 4 months at this level, then you have spent a minimum of 4x30x30x3=10,800 pounds.

That could have financed a trip to just about anywhere to attend a 3 day seminar on the subject.

AussieWebmaster

5:53 pm on Oct 15, 2007 (gmt 0)

10+ Year Member



You may want to be looking at your landing pages and general conversion information... just getting the traffic is not enough... also what does the ad say... make it more specific and decrease traffic but increase conversions.