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PPC Management through API

Google AdWords, Yahoo Search, MSN adCenter

         

smallcompany

5:53 am on Oct 5, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I wonder about product (rather than service) which will allow us to aggregate reports from major PPC engines.

We want the ability of creating groups of ad groups and campaigns from multiple accounts where we can see the total cost of a particular marketing campaign.

This means we may be aggregating data from one adCenter, six Yahoo, and three Google accounts. From within each account, it can be one or more campaign, or just some ad groups from the campaign.

Our focus in this search is more on reporting (obviously) but we don’t mind using that for PPC management as well, which seems to be the main focus in most of cases.

We know about some like Bid Max, but we don’t like the subscription idea and any solution which goes through third party server.

Suggestions and recommendations are appreciated.

Thanks.

JustGirl

7:02 pm on Nov 1, 2007 (gmt 0)

10+ Year Member



Have you found anything on this?

smallcompany

7:41 am on Nov 2, 2007 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



nope.

There are some that seem to be coming from individuals or small groups. Reviews of such were either kind of "paid" or complaints. Most of them are solutions that go through "their" servers which is no sense to me.

It looks like we need either to program it, or hire a serious company to do it, in order to run it on our server.