Keyword destination URL puzzler

Can this be done?

[Elric99]

Hi everyone,

Is it possible to create two ads in an adgroup and to set the respective destination urls to:

[site123456.com...]
[site123456.com...]

Then for each keyword, set the keyword destination URLs to:

&keyword=widget
&keyword=widget2

I'm trying to find out whether the keyword destination url has to be a full url? Or can it be a page on the domain specified in the ad?

Thanks

[Sujan]

Destination URL of the ad and keyword are completely seperate. You can't attach anything to the ad URL using the keyword URL. You should do that with excel or somehting on your computer and then just use this list.

[Elric99]

Hi Sujan,

Thank you for the clarification.

I'm using a system at the moment that tracks which keywords make sales using a unique keyword destination url for each keyword:

[mysite12345.com...]
[mysite12345.com...]
[mysite12345.com...]

I'd like to start split testing ads so I can see which ad and which keyword make the sale. The trouble is I can't find a way to pass the ad to my php script.

I could duplicate each adgroup:

Adgroup1
[mysite12345.com...]
[mysite12345.com...]
[mysite12345.com...]

Adgroup2
[mysite12345.com...]
[mysite12345.com...]
[mysite12345.com...]

But that seems inefficient. Using {keyword} in the ad isn't possible either.

Is there any way to do this?

Thanks

[Sujan]

Use {creative} in your keyword destination URL. This adds the ad's ID to the URL.

To assign the ID to the ad you could use ad reports ("add id") or have a look at the "edit ad"-links of you adwords interface.

[Elric99]

Perfect! Thank you for that. Had no idea you could insert {creative}

That's exactly what I've been looking for.