Login today an noticed that there is a Print Ads tab on my MCC. It does not work but it looks like they are moving it out of Beta. Anyone else see this?
8:51 pm on Jul 17, 2007 (gmt 0)
Mine just appeared today. Including a $1000 credit offer, which doesn't appear to have any minimum spend (although maybe all the ads are just extremely expensive so it doesn't matter).
9:56 am on Jul 20, 2007 (gmt 0)
The $1000 is something you get on *future* print campaigns after you've run [and paid for] the first one yourself. You have to run the first campaign by August 31, 2007 to quality for the $1000.
2:34 pm on Jul 20, 2007 (gmt 0)
I have one client I think this might be really useful for, but there seems to be NO hint of how much something like this might cost to run, so it's a complete and total pig in a poke. I know they say that the budget is up to us, but that doesn't really tell me anything at all about what it would take to actually run several X sized ads in a hundred or so reasonably sized newspapers - as the newspapers are the ones who decide whether or not I'm bidding enough to run the ads. Nor do I get a hint of what it could cost to have one of the officially sanctioned companies create the ad (as opposed to my creating it myself) The $500 credit for this does raise an eyebrow about how much it *could* cost. And until I can give my client at least an idea on the total package, we probably won't be trying it. Pity.
2:41 pm on Jul 20, 2007 (gmt 0)
When this rolls out in the UK, I will seriously consider using it. I trust Google to be a lot less management work than buying ads directly!
Interesting off-topic note... this compares well with the bid4spots tie up with eBay