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Occasionally one drops to Poor and I have to increase the bid 10-20 cents to turn it back on. It usually jumps up a few positions and gets more clicks when I do this. That is not what I want.
Google them reanalyzes it and adjusts it back to OK and drops the price again.
The problem is the ad runs up a 30-40 dollar bill during the period it takes for Google to update my ad costs so I can analyze the changes. And if I get busy and don't check for the adwords update the thing runs up a 100 dollar bill.
The conspiracy theory is that Google does this to increase revenue. By the time they update my costs they have made 30-40 dollars.
Is this algorithms gone wild?
In answer to a couple of questions...
The budget does not seem to effect it. It is set very high so it will not hinder the flow of ads.
I have left it in place at the bid I set before the downgraded it and seen them run them even when the price was under the QS minimum. And yes they sometimes readjust back down to the level I had without me raising it.
I suppose I just took the bait and increased it, causing me a big hit and therefore them a revenue surge. Only a few take the bait but multiply that by Google and it's not chump change.
I try things just to see the effect and now I know what the deal is with this.
I for one will be glad when they quit turning the knobs at Google and let things settle down for a while. I have worked harder that I have worked in the last ten years of Interneting during the last 8 months. Why? Keeping up with the geniuses at Google who keep tweaking the algos.
"When the going gets weird, the weird turn pro." Hunter Thompson
i dont change anything and my QS changes.
its also weird to me that my competition can manage to maintain top positions. its not like they have better content than me. and i doubt they have a $5 minimum bid.