I have always sent traffic to either home page, or one of three product pages. Conversion rates aren't as high as I would like. Is designing special landing pages a worthwhile exercise, and will it improve conversion rate? Or is it a waste of time?
LifeinAsia
6:00 pm on Feb 26, 2007 (gmt 0)
If it's designed well (i.e., built to convert the product), it should.