Also, I have the same keyword phrases (about 70) in two separate Ad Groups under the one campaign to see which advertisement obtains a better CTR. Also, set Standard delivery to show ads evenly over time and Optimised to show better performing ads more often. Is that the best way to do it?
However, even though all my keywords are active (but not showing on the first page) , when I went to search for my ads at www.google.com/search (within the above times in the US ) they're no where to be seen?
Don't quite understand.
Thanks.
Ken