On several of my keywords, the high search volume ones,
Google has gradually raised the min bid over a period of about 10 days ( = since I started),
I raised it accordingly (in order to remain in relatively good Positions and see how the CTR and Conversion rate are).
In one swift action, it seems, Google has raised the min bids on these keywords to a wild 10$.
Does it mean I got the lowest quality score possible on these (or something?) - And assuming that I have very good Text Ads for these, great Landing Pages, and the rest of the operation...
Should I then let go of these keywords?
Thanks.