Google Patents Digital Billboard Advertising

"Ads by Google" going to hit the streets

[roots]

[newscientisttech.com...]

Google has revolutionised web advertising with its AdSense system, which displays adverts for products related to the page being viewed. Now it wants to do the same for billboard ads.

Patent application:
[appft1.uspto.gov...]

[renomart]

That's a pretty good idea.

Reading patents does my head in. Anyone else or is it just me?