Welcome to WebmasterWorld Guest from 18.207.136.184

Forum Moderators: buckworks & eWhisper & skibum

Message Too Old, No Replies

Do the Major Corps

Get Bulk Discounts

     
10:16 pm on Jan 11, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Apr 7, 2002
posts:906
votes: 0


the expedias of the world do they get huge discounts? when everyone else for example is paying .50 cents a click are they getting the same traffic for .25 click
10:21 pm on Jan 11, 2007 (gmt 0)

Junior Member

10+ Year Member

joined:June 27, 2006
posts:128
votes: 0


No, they do not get discounts. Everyone competes with each other at the same prices. However, Google does give 'credits' to major corps. I recall that when AOL and Google formed an alliance, Google offered AOL a ton in AdWords credits that they could use to advertise their websites.

W.

10:31 pm on Jan 11, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Aug 11, 2006
posts:902
votes: 0


They may not get a discount, but some of these sites should be able to achieve some wonderful quality scores. Doesn't that amount to much the same thing?

But the "discount" isn't just there for the big outfits, it's available to anyone who can produce a genuine Quality Site offering value relating to the Ad.

[edited by: Pengi at 10:39 pm (utc) on Jan. 11, 2007]

10:41 pm on Jan 11, 2007 (gmt 0)

Senior Member

WebmasterWorld Senior Member 10+ Year Member

joined:Apr 7, 2002
posts:906
votes: 0


I'm looking at it from a publisher stand point ..

While I certainly want to send my visitors to quality sites I also want to be paid well for my highly targetted traffic.

I am noticing that my PPC appears to be lower if my ads are dominated by the big corps ..

I also actually sell product and have tested my conversions so I have an excellent idea of how well my traffic is converting for them

Looks like it's time to experiment

7:55 am on Jan 12, 2007 (gmt 0)

Junior Member

10+ Year Member

joined:Dec 12, 2002
posts:180
votes: 0


Everyone competes with each other at the same prices.

Not true.

There was one program in Europe called "Adwords Growth Kicker". Now there's another: "Adwords Best Practice Funding". You need to be a large advertiser to qualify.

I've seen discounts of around 5% - 8% in a document with Googles logotype on, though I'm not absolutely sure about the exact numbers. I forgot about it since I was not near the needed monthly spending.

I read those discounts are given as cashbacks or commission, rather than a regular discount. But it's the same thing anyway.

9:23 am on Jan 12, 2007 (gmt 0)

Full Member

10+ Year Member

joined:July 6, 2005
posts:215
votes: 0


johannes, is right company spending over curtian thresholds you do recive a percentage return from Google, this comes in the form of a very nice looking cheque!

So in essence a compnay with that high spend does get a "discount" but nothing changes within the adwords system. all that is fair game.

Alan

 

Join The Conversation

Moderators and Top Contributors

Hot Threads This Week

Featured Threads

Free SEO Tools

Hire Expert Members