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Starting A New Campaign

Is there some sort of dampening filter at first?

         

Croatbag

3:49 pm on Dec 7, 2006 (gmt 0)

10+ Year Member



It's been a while since I started a completely new campaign, usually I just modified a pre-existing one. Now with all the QS changes in place I thought it would be best to start fresh. So I know making new ads and a new URL cause you to lose your history and therefore probably rank lower initially. The problem now seems to be that I can't get in the search results at all to even get me enough impressions to see what my CTR would be. I know what I am bidding has to be much higher than the majority of the advertisers as I have bid extremely high in the beginning knowing I would be losing money just to get some CTR and stuff and show for the first couple days. However this plan is not working as even with these extremely high bids I get no impressions. I was bidding X previously with the old account, ads, and URL and I would show in the top 6 generally with about half of my words in the Blue. Now I am bidding 3X and I get like 5 impressions a day on search.

I was wondering if anyone else could shed some light on their experiences with making a whole new campaign especially if it was in a niche they had experience in. It has only been about 4 days that its been live, but I am not seeing any increase really in the impressions. I was wondering if there were any other penalites for new campaigns or if its simply the fact that its a new ad, URL, and keyword history. I was wondering if since they probably haven't assigned a QS to my URL's yet is there a sort of penalty in that? I can't really explain it any other way because I have been in this space for a year and a half previously and had no problems as far as getting clicks on my ads. It was only when my page got a low QS that I had to change everything. But the ads are still the same ones that generated good results the previous 18 months I simply changed the landing page and URL content.

Any ideas? Seems like I will have to bid 5 dollars just to see if I show lol and if that was the case I could just activate my old low QS campaign.

RhinoFish

2:27 pm on Dec 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



this is happening to me too, but just on one new campaign i built a little less than a week ago... have jacked my bids, written new ads, changed match types, added new keywords and more to get some imps... still like a turtle... in a niche where I've worked before... feels like it should be firing away, but nope.

meanwhile, similar timing on a completely unrelated project, is working just like it should.

so i'm continuing to kick the slow poke in the pants and will see what happens...

bcc1234

2:57 pm on Dec 8, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Same thing here. New campaign. I'm paying $1 per click in a niche where 50 cents is considered a lot just so I can get some history, and I only see a really small number of impressions.
AdWords customer service just keeps telling me that the bid is not high enough, or that the niche is too small. Aside from that, they keep saying my ad has been reviewed and there no slowed delivery or anything like that on the account.

I've had something like this happen before, and it usually kicked in after a couple of calls to customer service. They would first say that everything looks good, but if you ask them to escalate it, then in a few days you get an e-mail stating that the ad/campaign/account was under review, but now everything is fine. And the ads would usually start showing much more.

But this time, it's not helping, and I've been running that campaign for several weeks now. So far it looks pretty bad.