Anyway to automatically add keywords to URL?

How to add keywords to destination URL

[rchilakapati]

Hi there,

This is a question from a relatively adwords newbie:) Is there anyway to automatically add the keywords to the destination URL? For example, if I have an ad that shows up for keywords: keyword1 & keyword2, the destination url would be www.mysite.com?keywords=keyword1+keyword2 . ( or along those lines)

I know i could manually type this in when I set up the ad, but since i have a few thousand ads, I was hoping there was some sort of dynamic variable I could reference in the destination URL field?

Hope this makes sense!

Thanks for any help/advice!

[Kings on steeds]

yes there is,

&KW={KeyWord}

where &KW is the variable you want to assign the keyword to

Hope this helps
Alan

[edited by: Kings_on_steeds at 1:43 pm (utc) on Oct. 27, 2006]

[sailorjwd]

Piece of cake if you can program.

I wrote a little MS Access query that would take a list (1000) keywords and permutate the keyword to parameters. Then copy and paste into campaign.

Like:

Green Widgets ** [mysite.com?Z=Green+Widgets...]

Once you do that, your site might get banned from Google search unless you NoIndex those pages :)

You can likely do it in Excel.

[rchilakapati]

Thanks for the responses!

I tried using the approach Kings on steeds suggested but i must be doing something wrong. If i set the destination URL as www.mysite.com&KW={Keyword}, then the variable KW is set to the actual string '{KeyWord}', and not the value of it. What am I doing wrong?:)

Sailorjwd: thanks for the tip! The pages I'm linking to are standalone pages optimized for the keywords, that aren't linked from anywhere else so google hasn't been, and shouldn't be, indexing them.

[Kings on steeds]

Umm Interesting. Try adding a default and see what happens

&Keyword={KeyWord:None}

You can use excell as ('Sailorjwd') use a concatenate and find and replace spaces and matching syntax with the html equivalent & use power post to upload them.

Alan

[rchilakapati]

It's taking it as a string value and not the value of the actual variable. ah well.

I could do what sailorjwd suggested and actually did do it via excel and google adwords editor, but that would mean i would have to keep doing it for all new ads, rather than using a variable.

Thanks for the help though! You pointed me in the right direction:)

[sailorjwd]

Re: thanks for the tip! The pages I'm linking to are standalone pages optimized for the keywords, that aren't linked from anywhere else so google hasn't been, and shouldn't be, indexing them.

It doesn't matter if you don't link to them. The Adwords ads will eventually get index (if you are displaying on content) and G bot will visit.

Also, scaper sites will display the url and you get indexed that way.

Both happened to me.

[poster_boy]

It's taking it as a string value and not the value of the actual variable.

Are you testing the URL by clicking on the link w/in your ad group? If yes, try a test query on Google and click-through that way... it should work via this method.

[rchilakapati]

You are right! the {Keyword} part is updated only when a query is actually submitted on google!

Thanks a bunch for all the help!

Are there other dynamic variables such as Keyword, available to us?

[RhinoFish]

[webmasterworld.com...]

[ewhisper.net...]

[edited by: RhinoFish at 2:03 pm (utc) on Nov. 2, 2006]