Paying someone to run PPC campaign

How does it typically work?

[farmboy]

From time to time I see people in this forum mention clients, so I'm assuming some of you are being paid to run PPC campaigns for others.

Can anyone give me a rough idea of how that process typically works?

If I wanted to pay someone to run a campaign for me, do they typically charge based on a percentage of the total budget or some formula that takes results/performance into consideration?

Also, how do I find a few of these PPC managers to evaluate and select one?

Thanks,
FarmBoy

[QualityNonsense]

Different people charge in different ways. A recent thread in this forum put the case for a percentage vs billing by the hour; each has pros and cons.

This site [whoisagap.com] will help you find a Google AdWords Professional in your area.

[trannack]

I have recently taken on an Adwords account. I get paid a percentage of their commissions resulting from the Adwords advertising. I have read recently that someone suggested not charging less than $300 per month to manage an adwords account. I guess there are many different options - its down to you to decide how much you can afford and what is the best method of paying.

[farmboy]

This site will help you find a Google AdWords Professional in your area.

Thanks. Is there a way to search that site to find people located near me?

FarmBoy

[QualityNonsense]

Think that site only drills down as far as country. Try this search [google.co.uk] on Google, replacing 'London' with your area.

[SEM_Seeker]

Good question, and once you decide to hire an agency to manage your PPC campaign, what criteria would you use to determine their capabilities? I'm assuming your BtoB?

[AdWordsAdvisor]

...how do I find a few of these PPC managers to evaluate and select one?

One option to consider, farmboy: go to your favorite search engine (well, I guess I should say my favorite search engine, the first initial of which is G) and try a search like this:

google advertising professional your city, your state

Then look to see if there is a link that'll say something like:

Local results for google advertising professional near your city, your state

Click on that link and see what you see on the map. Kinda fun actually. ;)

AWA