I couldn't reply to #7, so I thought I'd start a new one.
A feature I'd like to see is excluding certain ip numbers of hosts from seeing my ad. Especially click-happy competitors.
A tool or facility that identifies keywords assigned to more than one AdGroup within a Campaign and allows you to select the AdGroup you want them to be assigned to (or allow them to "rotate".
The Advertiser Feedback Report will be sent roughly 3 hours from now, so there's still time for late-breaking ideas to get included. I'll check back later before sending the report.
Thanks again!
AWA
[edited by: eWhisper at 11:26 am (utc) on Oct. 13, 2006]
Wes
Have the position preferences for a campaign remembered/saved when you have to temporarily turn off this feature, for example to copy keywords and ads and/or get rid of the undeclared bug where campaigns with ad scheduling or position preferences or the BO cannot be the target or source of a copy/move...
Rgds
Damon
Would it be possible to have some feedback here regarding how some of these suggestions are received?...
A very fair question Pengi. While I can't go into specifics about what is planned for the future in terms of new features, tools, enhancements, etc, I can give an overview about how decisions regarding 'what comes next' are made.
I am short on time just now, so will give just a brief overview - and try to expand on how feedback makes it to 'the list' later on.
Once you've read the following, I think you'll recognize the process as simply common sense combined with business sense.
So. In any case, advertiser feedback from a wide variety of sources is compiled and the ideas / requests / feature suggestions are put on a (very, very long) list.
The ideas are then ranked by weighing which will benefit the most advertisers, and which will benefit them in the most important / meaningful / actionable / useful ways. At this point brilliant suggestions that benefit a tiny fraction of our advertiser base will almost certainly be moved down the list, while brilliant ideas that benefit the majority of advertiser will be moved right to the top.
Then the best ideas are compared against the resources that are required / available to make them happen - and 'what comes next' becomes more clear.
Often, folks underestimate what it really takes to implement an idea - perhaps thinking of it simply in terms of the nuts and bolts coding. But each new feature or tool must work seamlessly with every other feature or tool, both current and planned. The computing resources and bandwidth required to support a new feature or tool must also be taken into account - which, for example, is why the ability to pause any and all keywords individually is actually more "difficult" than one might imagine at first. Pausing and unpausing one thing once, and keeping track of it is pretty easy. When you multiply that by a gazillion, though, it requires more resources. The key question is: could / should those resource be better applied elsewhere, to the greater benefit of a larger numbers of advertisers?
Anyway, I hope that goes some way towards answering your question Pengi. Thanks for asking.;)
AWA
It may be a "divided by a common language" issue, but it appears that I failed to get my original question across properly.
What I was seeking was the response to indivual suggestions (I know that there are too many specific details to cover every point, but possibly bunch a few together). E.g. suggests like this ... are being investigated for futher improvements, requests for #*$! are considered to conflict with current policy ... and such like.
Thanks anyway
P
Would it be possible to have some feedback here regarding how some of these suggestions are received?
It may be a "divided by a common language" issue, but it appears that I failed to get my original question across properly.What I was seeking was the response to indivual suggestions (I know that there are too many specific details to cover every point, but possibly bunch a few together). E.g. suggests like this ... are being investigated for futher improvements, requests for #*$! are considered to conflict with current policy ... and such like.
Pengi, you got your original question across with admirable clarity. On the other hand, I think I failed to be clear enough with my response. ;)
I said:
While I can't go into specifics about what is planned for the future in terms of new features, tools, enhancements, etc, I can give an overview about how decisions regarding 'what comes next' are made...
What I should have said is something more along these lines:
To give specific feedback about how some of these suggestions are received amounts to giving a heads-up to our competitors about what features and tools are being considered for future inclusion in the AdWords product. And in a landscape in which we have many competitors, both large and small, this is something I'd be smart to avoid if I want to keep keep posting on this forum. And I most certainly do. :)
For that reason, I had to be very general - and described the overall process as opposed to the actual conversations/decisions taking place. But believe me, those conversations/decisions are taking place, and feedback from threads like this one are a highly valued part of the process.
And for that, I thank you all.
AWA
<edit> Fixed typo </edit>
[edited by: AdWordsAdvisor at 4:49 pm (utc) on Oct. 23, 2006]
correct timezone behaviour? B^>
Currently working on getting an answer to your concerns. ;)
AWA
For example, If impressions is greater than 100 AND Average Position is Greater than 8.
[webmasterworld.com...]
Alan
Can we please have the option for individual campaigns to have BO optimise for conversions rather than clicks.
I don't expect it to be the default for BO, but in some cases where CTR and conversion diverge (perhaps the ad copy is marginally misleading for a slice of the target audience but reads well) I'd like the poor ad knocked down even if its CTR is good.
Rgds
Damon
Call me a geek. You'd be right...
Anyway, very glad to see this thread active again - and all the new stuff will be copy/pasted into the next Advertiser Feedback Report, which goes out in roughly 34 hours.
So, plenty of time to include your thoughts. ;)
AWA
1) Give me the same stats views as I have online - particularly, month to date, as that's what my clients usually ask when they call up - "how much have I spent so far this month?" Right now we get yesterday, last 7 days, and last 30 days. Would like to see this month, last month, and even better, be able to plug in my own date range.
2) Whuffo I have to keep entering in my password all the time? I'm the only one that uses this thing; anyone besides me that comes near my computer faces a slow painful death, and it's a nuisance to keep typing it in. Moreover, there's even a remember password box, but you can't check it!
Now, for AdWords in general -
1) Going to keep nagging away about a 'pause ad' function, because I got bigtime holiday ads I'm working on right now.
2) It would be great if at some point we could get reporting down to the time of day. I have two clients who are considering whether or not to employ off-hour customer service call centers for nights and weekends, and they really want these kinds of statistics to help inform the decision as to whether they do it and what the staffing might require. I have log files, but it'd be great if they were also available in AdWords.
It doesn't seem to be an "undeclared" bug - when I reported not being able to move keywords from certain campaigns, they came right back to me and said it was because the position preferences were in place.
This would be immensely useful in helping to refine campaigns.
Who agrees?
Alan
Anyone else have anything to add in the next few hours? ;)
AWA
One thing that Google does really well is the fat finger tool. If I ever misspell a search, you are right on in recommending the right search phrase.
So, during the time that Google has been offering suggested search phrases for misspelled keywords, you must have put together an enormous database of the most common typos. In fact, you probably know all the top misspellings of the keywords I bid on.
Is there any way to get access to this data? It would lead to additional search terms and more revenue. :)
Not difficult surely. This would massively make my life simpler.
